Nikki at the DRC 2010

At the Spring 2010 Design Research Conference, Nikki presented a lightning talk on Brains, Behavior & Design. She shared the team's thoughts on how behavioral economics applies to design, and introduced the toolkit as a new lens for problem-solving.

Ann at the DRC 2009

At the Fall 2009 Design Research Conference, Ann explained why we think there is such value in exploring the overlap between behavioral economics and design, and spoke about our ongoing project work.